Peter Strauss

If posting on LinkedIn feels like a time suck, you're not alone. Peter had the same problem: too many ideas, not enough time to turn them into content. This is how he used Flow to post daily in under five minutes, spark conversations, and start landing leads again. If you’ve been quiet on LinkedIn but want results, you’ll want to see this.

Peter’s no rookie. He’s built sales teams, led fundraising rounds, and consulted for startups across SaaS and AI. So when he launched his own business, he already knew how powerful content could be.

He didn’t need convincing. He needed capacity.

Like most founders, his calendar was packed. Clients. Calls. Fires to put out. And while the ideas were there, carving out time to write a polished post every day? That wasn’t happening.

He’d open a blank doc, start typing, then abandon it. Or worse, spend an hour rewriting something that never got posted. It wasn’t that he didn’t believe in content - it was just hard to stay consistent when everything else felt more urgent.

What changed when content took 5 minutes instead of 60

Peter found Flow through some AI communities he was part of. He wasn’t hunting for a writing robot. He just needed a faster way to take his own ideas and turn them into something worth posting.

With Flow, he could plug in a rough thought and get back a post that actually sounded like him. No generic fluff. No AI giveaway. Just his voice, sharper and more focused.

The process was quick. Type an idea. Pick a style. Tweak if needed. Post.

“Posting time dropped from an hour to 5 minutes a day. I used the extra time to actually be active on LinkedIn again: commenting, messaging, starting conversations.”

That momentum changed everything.

Content got him noticed again

Once the posts started landing, Peter’s profile views and post engagement went up. People were watching. Liking. Commenting.

That’s when he added the next layer: reaching out to the people already showing interest.

Instead of cold messaging strangers, he used Flow to spot the warm ones, folks who reacted to his posts, viewed his profile, or followed him recently.

He kept it simple. No hard sell. Just a message like:

“Hey [Name], thanks for the like on my recent post. Curious - what’s your team’s biggest challenge around [topic] right now?”

That one question opened doors. Because by the time he messaged someone, they already recognized his name.

His leads started coming to him

Peter didn’t go viral. He didn’t post 10 times a day. He just showed up consistently and with Flow, that became doable.

His engagement grew. DMs turned into calls. Calls turned into clients.

Flow helped him stay visible and keep the conversation going without burning out or outsourcing his voice.

It gave him more than content. It gave him time, clarity, and the confidence to post again.

Now he’s helping others do the same

Peter became one of Flow’s earliest partners. He shares it with other founders and execs who feel stuck in the same spot he was in.

We set him up with everything: templates, onboarding, partner links. He earns commission. His clients finally get traction on LinkedIn. Everyone wins.

And now that Flow goes beyond content - helping users with warm outreach and simple follow-ups - Peter’s showing even more people how to use LinkedIn without turning it into a full-time job.